YouTube Video SEO and Website Video SEO

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Home Page > Internet > SEO > YouTube Video SEO and Website Video SEO

YouTube Video SEO and Website Video SEO

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Posted: Oct 27, 2010 |Comments: 0
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This is new era of marketing but Video Seo is surely the next advancement in the field of seo. According to recent survey 38% of all US online users search for videos and 54% of online users using YouTube to search video and that’s the reason YouTube is the second largest search engine. With the growing demand of video there is an immense need of video optimization. Whether it’s a YouTube video or a web video, both needs to get optimized fully to make their way to search results in search engines.

Video SEO can be divided into two ways:

•YouTube Video Search Engine Optimization

•Web Video Search Engine Optimization

YouTube Video Search Engine Optimization

It makes lot of sense to do seo for YouTube video as YouTube is 2nd largest search engine and the best source of all type of videos. Keyword research plays the most important role in the video seo process. Half the way you achieve is by selecting keywords in video optimization. The next step is creating Meta tags – Title, description and tags for the YouTube video. The title must be well optimized, eye-catchy and Informative, so that users feel to click on that. Use keywords to describe the title. Meta description is a brief of what your video is actually about. Start with the url of your website (if any) then describe using keywords. Use keywords or tags that you have selected as Meta tags. This is not all done. You have to now go for getting good back links for your YouTube Video page. Link juice is required to enhance your video seo process. Embedding video to the blogs will help a lot.

Web Video Search Engine Optimization

It is comparatively easier for YouTube videos to rank in search engine results as compare to the website video. Selecting best keywords then creating title, description and tags for video is similar as done is YouTube SEO. The other important activities that are required are video sitemaps, mrss feed, web page seo. Video sitemaps are very important for video indexing. Search engines know about your web video only through these sitemaps as they cover the text about the video. MRSS feed is another xml file that helps search engine to read your video content. The next is the usual SEO of the webpage on which the video exist. The better the page would rank the better the video will appear in search results.

All business now needs a video presence on internet.Create a video, publish it and then perform video SEO on it. A video can do all that you are still waiting for…

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Shilly Van -
About the Author:

Shilly Van a native of the United Kingdom and has the experience of more than 5 years in the field of internet marketing. She ia a famous writer and has written many articles on video production, video seo, internet marketing startegies,social media, business video production and many other related topics.

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Source: http://www.articlesbase.com/seo-articles/youtube-video-seo-and-website-video-seo-3554230.html

Article Tags:
seo video optimization, vseo, web video production, youtube seo, video marketing, youtube video marketing, video seo